HTC may have shelved plans to release a smartwatch but it is still planning to jump into the wearables market early this year. Recent rumours have suggested that HTC will instead focus on the health and fitness market. A partnership announced at CES 2015 with Under Armour gives credence to these reports. Forbes has also weighed in with its own claim […]
Under Armour
CES 2015: HTC to partner with Under Armour for fitness products
HTC today announced at CES 2015 a new strategic partnership whereby it will collaborate with Under Armour to develop a new line of health and fitness-focused mobile devices that will use the new UA Record health and fitness app and services. The two companies want to be “the pioneers in mobile innovation and athletic performance collaborate to empower athletes everywhere.” Peter […]