What if Red Bull decided to get into the smartphone business? And what if it gave designers two days to come up with concepts for a device worthy of the brand’s name? Even wilder, what if it licensed Apple’s iOS as the operating system. The Red Bull Can Phone, a wearable smartphone, might be the outcome. As implausible as it all sounds, […]
April Fools’ Day
April Fools: Bremont Melville first watch with own windscreen wiper
It’s one of those obvious things in hindsight. Ever been caught trying to read the time on your watch only to find it’s unreadable because of the ocean spray or the rain? British luxury watch brand Bremont has released a new timepiece that solves this annoying problem. The Bremont Melville, billed as “the ultimate America’s Cup sailing timepiece,” is the first […]
April Fools: Microsoft launches MS-DOS Mobile for Lumia smartphones
In a surprising move, Microsoft is returning to its roots. The company today announced the launch of MS-DOS Mobile, a new mobile operating system designed for its Lumia smartphones. Recognizing that its Windows Phone operating system has failed to catch on with audiences across the globe, it has decided to return to “where productivity started for millions of people” by […]
April Fools: Bremont Wellington celebrates Waterloo battle with daily musical tribute
Bremont today unveiled its latest watch. The limited edition Bremont Wellington marks the 200th anniversary of the Battle of Waterloo where English forces defeated Napoleon’s French army in 1815. The Wellington hand-made mechanical chronometer will mark the event every day by playing ‘Waterloo’ at 18:15 from its built-in speaker located at the three o’clock mark. A tasteful and sensitive tribute, we’re sure you’ll […]
April Fools: HTC unveils HTC Gluuv accessory for HTC One (M8)
Whereas the HTC One (M8) was the topic of rumours and leaks for weeks on end, HTC today unveiled a new accessory that it managed to keep secret until today. The HTC Gluuv is a new accessory that integrates with the new flagship smartphone to let you “unleash your imagination and communicate in ways you’ve always wanted.” As the name […]
April Fools: Bonobos launches wearable TechStyle line of fully-connected clothing
The lines between wearable technology and fashion are blurring quite quickly. While concepts such as a skirt made up of Nokia Lumia 1520s pushes the boundaries of innovation , they lack the practicality and convenience we need from every day clothes. Bonobos, a U.S. clothier, may have achieved this balance between innovation and practicality with its new and impressive TechStyle […]
April Fools: Fido launches new brand and tagline: Yes we cat
Big changes are coming to Fido. Having used dogs for years in their ads and as part of their brand, they are ready to unveil a rebranding that will do away with their “furry canine friends” in favour of the “most popular pet on the planet.” The new brand ambasssador will be none other than a cat. “Dogs have been […]
April Fools: Virgin Mobile Canada launches SmartKicks line of wearable accessories
Wearables are a hot market these days and everyone seems to be jumping in with their own fitness bracelet or smartwatch. But Virgin Mobile Canada has shown true out-of-the-box thinking and launched a new line of wearable accessories for your smartphone called SmartKicks. As you may have guessed from the name, you wear these on your feet and they promise […]