Less than a year after taking over leadership of a new group called Technologies, Bob Mansfield has again stepped away from Apple’s executive team. Mansfield had been wooed back to Apple in October 2012 as part of a management shakeup after retiring in June 2012. Rumours began to circulate over the weekend after Mansfield’s biography disappeared from the company’s website. […]
Apple
Apple iPhone Lite to be known as iPhone 5C?
If Apple does introduce a cheaper iPhone model in the near future, you can be sure that it will not be called the Budget iPhone or iPhone Lite as we have been calling it for lack of a better name. A new image may finally have given us a clue as to what Apple will call this model. The picture, […]
Apple iPhone Lite to be iPhone 5 in new plastic case?
An interesting twist to the iPhone Lite (or Budget iPhone) rumour saga surfaced a couple of days ago. Whereas Apple unveiled one new smartphone and reduced the price on the previous model(s) that would continue to sell alongside, the company appears set to launch two new iPhones this year, the iPhone 5S and a new cheaper model. Now comes word […]
Apple has fanboys while Samsung and Nokia have advertising
I just wanted to take a quick look at how the different companies portray themselves to the consumers in order to persuade those users to buy their smartphones. As I was researching this article, I discovered that Apple sales rely heavily on fanboys for its sales…fanboy defined in the Urban Dictionary as: Apple Fanboy A person who believes in almost […]
Profits dip as Apple reports Q3 financial results
Apple today announced its Q3 FY2013 financial results. Revenues hit US$35.3 billion with net profits of US$6.9 billion. In the same quarter a year ago, Apple had announced revenues of US$35 billion and profits of US$8.8 billion. Its gross margin was 36.9 percent, down from 42.8 percent the same quarter a year ago, likely as a result of strong sales […]
Latest Canadian Apple Store to open at Markville Shopping Centre on July 27th
Canadian Apple fans in the Markham, Ontario area will soon have their own Apple Store. The latest location will open on July 27th at the Markville Shopping Centre and will offer all the products and services you expect from an Apple Store. The Apple Store, Markville Shopping Centre, is having its grand opening soon. Come in and you’ll find Apple products […]
Apple testing larger-screened iPhones and iPads?
Rumours that Apple is working on smartphones and tablets with larger screens have been floating about for some time. The Wall Street Journal is the latest to indicate that Apple and its partners are testing such devices. On the smartphone side, the report only suggests that a display that measures “more than four inches” is being tested. As for the […]
Apple planning two budget iPhone versions: Zenvo and Zagato/Bertone?
A new report suggests that Apple will launch two versions of its upcoming budget iPhone (or iPhone Lite or iPhone mini?). The two will be very similar and will share the same 4-inch display and 1GB of RAM. But the iPhone ‘Zenvo’ will have a different processor and connectivity options than the iPhone ‘Zagato/Bertone.’ The iPhone Zenvo will be powered […]