Get ready to see a few more Huawei smartphones at Canadian concerts starting this summer. Huawei, the world’s third largest smartphone manufacturer in 2013, wants to become a more familiar name in Canada. The Chinese company today announced a new partnership with Live Nation Canada that will promote Huawei smartphone devices at major concert events across the country.
Huawei Canada describes the “Make it Possible” campaign, its “first major sponsorship in the country,” as “a commitment to building the Huawei brand in Canada.” Along with live events, the campaign will make use of social media and mobile platforms “to create unique and memorable experiences for Canadian music fans.” Along with prizes, tickets and concerts, Huawei and Live Nation will offer “once-in-a- lifetime experiences with major global artists performing in Canada.”
“We are excited to be working with a leader in the entertainment industry like Live Nation Canada to connect Canadians with the Huawei brand, and our Huawei smartphones” said Sean Yang, President Huawei Canada. “We also know that by offering an innovative, stylish and affordable alternative for Canadian consumers, our new smartphones will create excitement.”
Next time you’re at a Live Nation concert, keep an eye out to see if you can spot Huawei’s smartphones. Who knows, perhaps the new Ascend P7, will make an appearance!
Source : Huawei