While WIND Mobile awaits the results of the CRTC hearings into its ownership structure, it released three videos that focus on some of what we could see in upcoming marketing campaigns (assuming it gets the green light to launch).
The videos take a humourous look at some of the contract terms that Canadian wireless subscribers have to deal with. The first two videos, entitled “Toll” and “Hot Dog Fees”, looks at things that we ought not to be charged for (e.g., service activation fees). The third, “Bike Lock& hits out at three year contracts.
Things on the Canadian wireless scene are getting interesting…