Research In Motion announced that its BlackBerry App World, its version of an on-device application store, is now open for business. It offers a mix of personal and business applications covering categories such as Games, Maps and Navigation, Music and Video, Personal Finance and Banking, Productivity and Utilities, Social Networking and Sharing and Sports and Recreation. Both free and paid applications will be offered.
Users will need to download the BlackBerry App World application to their BlackBerry smartphone by visiting www.blackberry.com/appworld from their handset. It also comes with a folder called My World which acts as a personal storage space to allow users to install and uninstall applications and to transfer them easily to a new BlackBerry smartphone.
The BlackBerry App World is accessible over both Wi-Fi and cellular networks and is open in the United States, United Kingdom and Canada. Additional countries will follow. It requires a BlackBerry smartphone with a trackball or touch-screen running BlackBerry device software 4.2 or higher.